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香港商標注冊成功Successfully registers trademark in Hong Kong

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   近日,星际娱乐场在线网站下屬公司——深圳市安博臣科技有限公司申的“ANBOSON”商標,順利通過中國香港特別行政區商標總局的審定,成功下發商標證書,商標編號為303886291。這是“ANBOSON”商標繼歐盟成功注冊之后,又在香港注冊成功。 

 

Shenzhen ANBOSON Technology Co., Ltd, a subsidiary company of ANBOSON, is pleased to announce that it has successfully registered trademark“ANBOSON”in Intellectual Property Department of Hong Kong S.A.R China with trademark number “303886291”, which came after its registration in the EU.

 

      安博臣一向特別重視商標品牌戰略,此次“ANBOSON”注冊成功并核發商標注冊證,是安博臣國際品牌建設的重要里程碑,也凝聚著全體安博臣人員的智慧和勞動,體現著公司的經營成果。“ANBOSON”香港商標的使用,將提升香港安博臣公司在客戶、代理商心中的信任起到重要作用,它是品牌戰略的堅強后盾,一定會成為產品質量的象征,成為信譽的象征!

     It is known that ANBOSON people always concentrate their thoughts on the trademark and brand strategy.The success of“ANBOSON”trademark registration in Hong Kong marks a significant milestone for globalization of ANBOSON brand and it’s also a result of well-established company mechanism as well as coordinated wisdom and efforts from all of ANBOSON staff. There will be higher brand recognition amid customers and agents towards“ANBOSON”following its trademark registration in Hong Kong, which is an important step to global brand campaign characterized by good products quality and sound company reputation.

     

      香港是亞洲的國際大都市,是世界著名的金融、貿易、航運中心,在國際貿易及物流運輸中發揮著不容忽視的重要作用。安博臣旗下3家公司:深圳市安博臣科技有限公司,深圳市安博臣實業有限公司,星际娱乐场在线网站(香港)科技有限公司。

Hong Kong is an international metropolis in Asia, functioning as an international financial, trade and ship centre that plays a significant role in international trade and logistics transportation development. There are three subsidiary companies for ANBOSON including Shenzhen ANBOSON Technology Co., Ltd, Shenzhen ANBOSON Industries Co., Ltd and ANBOSON(HK) Technology Co., Ltd.        

       香港星际娱乐场在线网站是深圳安博臣科技對國際貿易的交易窗口。此次“ANBOSON”商標在香港的成功注冊,不僅有利于安博臣在海外的商標保護,維護本公司的知識產權權益,極大地提升品牌建設競爭力,更提高了品牌和國際市場知名度,是實現安博臣全球化發展的又一次重大突破!

ANBOSON(HK) Technology Co., Ltd comes at a time when all international orders products from Shenzhen ANBOSON Technology Co., Ltd are sent to its HK warehouse and then exported worldwide. The idea is reinforced that“ANBOSON”registration in Hong Kong is beneficial to its trademark&intellectual property protection and it also marks a new phase in enhancing brand competitiveness, brand voice and influence around the world.

 

       在接下來的時間里,“ANBOSON”品牌在香港安博臣對國際貿易相關的網站、包裝等的LOGO也將逐步更換。香港安博臣在接下來的對外貿易中,將逐步減小為客戶OEM其他品牌,更多的以自己的品牌形象呈現給客戶。“ANBOSON”是安博臣打造安防視頻監控生產、銷售的一張名片,也意味著安博臣(香港)獨特的商業經營模式得到了認可!

Marketing strategy will be adopted soon in terms of building independent website and LOGO for ANBOSON(HK) Technology Co., Ltd. In following foreign trade process, giant efforts will be made by “ANBOSON”targeting its own brand recognition instead of OEM services for clients, a unique move that will reaffirm the trust of ANBOSON brand in video surveillance industry.

 

       企業的品牌和企業自身之間是相互促進,相輔相成的。企業自身的發展壯大促進了企業品牌的強大,而企業品牌的知名度與競爭力的不斷上升也進一步推動了企業的發展。這符合市場經濟的特征,也是市場競爭的必然結果,這意味著要打造自己的優秀品牌,星际娱乐场在线网站的管理者和每一個員工都要更加具備責任心與抗壓能力,更加重視工藝細節化與精益求精,以產品品質推動提升品牌價值。因為能力越大,品牌越大,責任也就越大。只有追求卓越,方能成就行業標桿品牌。 

Company brand, which is based on company development, can also promote the development of a company. Rapid development of a company can improve its brand profile greatly and it’s same true that higher competitiveness and reputation of company brand remain as a driving force for company development. Such concept, fitting in with market economy as a consequence of market competition, tells us that it’s a kind of attitude constantly struggling with pressure in attempt to improve products quality in every process that all ANBOSO staff should hold dear to build ANBOSON as an excellent brand. We believe greater ability and higher brand lead to more responsibilities and constant pursuit of excellence by all of ANBOSON staff can build ANBOSON as a benchmark brand in the industry.

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